Wonderkind Pixels may only be placed on the browser of the website visitor if the website visitor has given consent to the use of Wonderkind Pixels and he/she has been informed adequately.
Get valid consent on your website
When using Wonderkind Pixels, you must comply with applicable laws and regulations. The ePrivacy Directive requires prior informed consent for storage or access to information stored on a user’s equipment.
Informing your website visitors
According to current regulations (the ePrivacy Directive, the General Data Protection Regulation (“GDPR”) and the Dutch Telecommunication Act), a website visitor must be informed adequately before he/she consents to the use of Wonderkind Pixels. As a result, the first information layer, the cookie consent notification, and the second information layer, the privacy statement, must contain the correct information.
Example of a cookie consent notification
Wonderkind advises you to always review changes to your cookie consent notification and privacy statement with your legal advisors.
No rights can be derived from the text of this cookie consent notification.
Adjusting your Privacy/Cookie Statement
Wonderkind suggests that you add the following section to your privacy statement:
Example of a cookie table
If you have a cookie table, you can include the following cookies in your cookie table:
No rights can be derived from the text of this cookie table.
You should always ensure that you legally acquire consent and that you are able to prove that you have acquired consent of all website visitors for the use of your own cookies and Wonderkind’s cookies on your domain.
If you have any questions about the way Wonderkind places the pixel and tags, please contact your onboarding manager or check out our how to article. For other legal questions, we advise you to discuss it with your legal advisors.
1. Do I need to log consent of a website visitor?
Article 7.1 of the GDPR states the following:
Where processing is based on consent, the controller shall be able to demonstrate that the data subject has consented to processing of his or her personal data.
The Dutch Authority for Consumers & Markets also recommends website owners to log all the user consents in a consent log. These log files can serve as evidence for complaints. It is recommended to also store what information was given to the website visitor and which privacy statement was applicable at that time.
2. What is the expiry date of the cookies?
The expiry date of the cookies is 60 days. A website visitor may delete the cookies, stored on his/her computer, at any time through his/her browser settings.
3. Is the Google Tag Manager (“GTM”) GDPR compliant?
Wonderkind Pixels may only be placed on the browser of the website visitor after the website visitor has given consent to the use of Wonderkind Pixels. Your onboarding manager can help you place the pixels in the GTM, but he/she cannot help you create the triggers. You should make sure that the cookies will only be set after the website visitor has given consent to the use of the cookies.Did this answer your question?